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Creative Strategist

Phoebe Work
CompanyPhoebe Work
CategoryDesign
LocationNew York City
RemoteOn-site
EmploymentFull-time
LevelMid
SalaryNot stated by the employer
Posted14 Dec 2025
Last verified5 Aug 2026
SourceEmployer ATS (ashby)
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Description
About Phoebe Phoebe is modernizing America's home healthcare infrastructure. This is the coordination layer for one of the largest labor markets in the country. What you'll do - Own creative strategy and production for paid and organic social across TikTok, Meta, Instagram, and YouTube - Generate high volumes of creative - ads, UGC-style content, clips, hooks - and test relentlessly - Build and manage a pipeline of creators, clippers, and freelancers - Study what's working in DTC, creator economy, and direct response - then apply it to healthcare - Launch and scale campaigns targeting nurses and caregivers for our talent agent product - Track performance obsessively and iterate fast based on what converts - Stay ahead of platform changes, trends, and formats before they're obvious Who you are - You've run paid social or organic growth and have results to show - You understand direct response creative - hooks, retention, CTAs, thumb-stopping visuals - You're chronically online and can spot trends before they peak - You've worked with creators or built content engines (UGC, clipping, repurposing) - You know tools like Whop, Foreplay, Motion, or similar - You move fast and can produce volume without sacrificing quality - You're scrappy - you can shoot, edit, write copy, and run ads yourself if needed - You have taste and strong opinions about what makes creative work What we offer - Own creative for a company growing extremely fast into a massive market - Competitive salary with above-market equity - Small team where your work directly drives growth - In-person in NYC (Chinatown / LES) - we work in the same room - Multiple second-time founders to learn from - Justin (CEO) sold Bayes (YC S19) to Airtable. Dave built and sold Kamana, an app for travel nurses.