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Business Development Representative

Pavago
CompanyPavago
CategorySales
LocationKenya
RemoteRemote
EmploymentNot stated
LevelNot stated
SalaryNot stated by the employer
Posted23 Jun 2026
Last verified30 Jul 2026
SourceEmployer career page (workable)
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Description
Business Development Representative (BDR) – Outbound Sales & Lead Generation Job Type: Full-Time, Remote Working Hours: U.S. Business Hours About the Role We’re hiring a Business Development Representative (BDR) to generate, qualify, and nurture high-quality sales opportunities through inbound and outbound prospecting. In this role, you’ll engage prospective customers, conduct discovery conversations, identify business needs, and pass qualified opportunities to Account Executives. You will play a critical role in driving pipeline growth and revenue generation while delivering a consultative and professional prospect experience. This opportunity is ideal for someone who enjoys outbound sales, relationship building, lead qualification, and creating new business opportunities in a fast-paced B2B environment. Key Responsibilities Lead Qualification & Discovery Engage inbound leads generated through marketing campaigns, referrals, events, and website inquiries. Conduct discovery calls to understand: Business needs Budget Timeline Decision-making process Qualify opportunities using frameworks such as: BANT MEDDIC SPICED SPIN Identify pain points and determine sales readiness. Maintain detailed qualification notes and CRM records. Outbound Prospecting & Pipeline Generation Research target accounts using: LinkedIn Sales Navigator Apollo ZoomInfo Similar prospecting tools Execute multi-channel outbound campaigns through: Email Phone LinkedIn Social outreach Personalize messaging based on: Industry ICP alignment Prospect challenges Generate and maintain a consistent pipeline of qualified opportunities. Pipeline Nurturing & Relationship Building Nurture early-stage prospects through ongoing follow-up campaigns. Share relevant resources, case studies, and educational content. Re-engage inactive leads and convert them into active opportunities. Build trust through a consultative sales approach. Sales Collaboration & Handoff Schedule meetings, demos, and discovery calls for Account Executives. Prepare detailed handoff notes and qualification summaries. Collaborate with sales and marketing teams to improve: Messaging Targeting Conversion rates Participate in pipeline reviews and strategy discussions. CRM & Reporting Maintain accurate records in: Salesforce HubSpot Zoho Similar CRM platforms Track: Outreach activity Lead stages Conversion metrics Opportunity outcomes Maintain CRM hygiene and complete documentation. Provide weekly reporting on pipeline generation and performance. Continuous Improvement Share prospect feedback and common objections. Optimize outreach messaging and qualification strategies. Stay informed on market trends, competitor activity, and customer challenges. Requirements Must-Have Qualifications 2+ years of experience in: Business Development Sales Development Inside Sales Outbound Prospecting Experience conducting discovery and qualification calls. Proficiency with CRM systems such as: Salesforce HubSpot Zoho CRM Experience using: LinkedIn Sales Navigator Apollo Outreach SalesLoft Similar sales engagement platforms Strong written and verbal English communication skills. Ability to manage multiple prospects and follow-up sequences simultaneously. Preferred Qualifications 3–5 years of BDR or SDR experience with proven quota attainment. Experience selling: B2B SaaS Technology solutions Professional services High-ticket products or services Familiarity with: MEDDIC Challenger Sale SPIN Selling Sandler Methodology Experience supporting mid-market or enterprise sales teams. Background in account-based sales and multi-channel outreach campaigns. What Makes You Successful Strong communicator and active listener. Consultative and relationship-focused approach to sales. Organized, disciplined, and metrics-driven. Comfortab
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Business Development Representative — Pavago · Job Opportunities API