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Brand Manager

Flora Food Group
CompanyFlora Food Group
CategoryMarketing
LocationSanta Iria de Azoia
RemoteOn-site (inferred)
EmploymentNot stated
LevelManager
SalaryNot stated by the employer
Posted25 Jun 2026
Last verified30 Jul 2026
SourceEmployer career page (greenhouse)
Applications are handled by the employer, not by us.Apply on the employer's site →
Description
      Location: Lisbon, Portugal    Hybrid working        About the position   In this role, you will be part of the Marketing team, reporting to the Marketing Lead Iberia, and collaborating closely within a supportive and engaged team that jointly manages the portfolio and activity plans, while also working in strong partnership with the Sales and Trade teams. You will drive brand performance through a data-led approach, closely monitoring results against KPIs, evaluating return on investment for advertising and promotions, and translating insights into clear recommendations while anticipating risks and opportunities. By leveraging market research, category and brand performance data, market trends, and consumer behaviour, you will continuously identify opportunities for improvement. You will take ownership of the development and execution of brand plans for the Portuguese market, while also supporting initiatives that increase penetration of key brands. Managing the end-to-end delivery of marketing activities, including campaigns and activation concepts in line with brand guidelines, will be a core part of your responsibilities. Working alongside internal stakeholders and external agencies, you will ensure the high-quality and timely delivery of key initiatives. Additionally, you will lead the local launch of product innovations and renovations, overseeing the full process from planning through to execution, including trade marketing materials. You will contribute to building a deep understanding of the local market to generate insights that inform the definition, implementation, and tracking of growth strategies. The role also includes responsibility for analysing performance drivers, developing actionable recommendations, and managing the full A&P budget, as well as contributing to the definition of local pricing strategies and guidelines. In close collaboration with the sales team and European stakeholders, you will help elevate the impact of marketing in Portugal by applying data-driven decision-making and strong consumer insights, ensuring that brand activities are locally relevant, culturally resonant, and competitive. Working within a broader cluster team, you will also have the opportunity to contribute to innovation projects and new product development, bringing fresh ideas and creativity to strengthen and grow the brand.      So, what does it take to be successful in this role?      With a Bachelor's/Master's degree in Marketing, Business Administration, or any business-related field and a minimum  5 years  of marketing experience with proven track record in the FMCG industry, you are now with a deep passion for building brands and you have a holistic marketing skill set with strong consumer orientation and the ability to translate ideas and passion into execution and financial results .      We are looking for a Brand CEO with these behaviors:   Curiosity: understand the why behind the why   Make things happen: discuss, decide, deliver   Sweat the red: name it, own it, fix it   Own your numbers: know them, own them, move them   Growth mindset: back it, scale it or stop it   This role also requires a performance-driven professional who combines strong commercial and financial acumen with excellent analytical skills, and who thrives as a collaborative team player with outstanding interpersonal abilities. The ideal candidate brings proven project management experience, along with exceptional planning and organisational skills, and the ability to prioritise effectively in a fast-paced environment. You are passionate, determined, and hands-on, demonstrating resilience, initiative, an
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Brand Manager — Flora Food Group · Job Opportunities API