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Associate Director, Digital Communications

Burson
CompanyBurson
CategoryMarketing
LocationBangkok
RemoteOn-site (inferred)
EmploymentNot stated
LevelDirector
SalaryNot stated by the employer
Posted12 Mar 2026
Last verified3 Aug 2026
SourceEmployer career page (greenhouse)
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Description
Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation. WPP (LSE/NYSE: WPP) is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com   For more information visit  bursonglobal.com and follow us on LinkedIn and  Instagram . More about the role:   Associate Director, Digital Communications will serve as the overall project manager of accounts, responsible for managing consulting personnel, budgets, and account profitability; driving new business development across various industry sectors; and contributing strategically to the overall growth and development of Burson Thailand. What you'll do:   Client Service Lead digital marketing & communications strategy and best practices across various platforms and social communities Develop and implement creative and highly measurable digital marketing & communication programs or campaigns for several high-profile clients while tracking progress with regular reporting on engagement, conversion and traffic growth Research and identify key influencers, KOLs, and associated communities for digital marketing & communication campaigns Analyze reports identifying rooms for improvement and opportunities to ensure the success of a campaign Propose and measure KPIs and ROI Supervise production team or suppliers Stay up to date with the latest technology and best practices Business Development Develop leads for new business Work with Managing Director and New Business Development Director to identify growth areas and expand business Grow existing client business Embed digital marketing & communication tools in business development pitches and presentations, assemble pitch team, and strategies for proposals Coach junior team members in business development skills Strategic Counsel / Advice / Creative Inputs Offer strategic counsel to clients’ senior management Play an integral role in clients’ social media crisis or issues management Conduct digital marketing & communication training for clients Play a central role in developing digital communication strategies and proposals, and recommending creative directions/ solutions to help clients achieve their objectives Develop and build online media and influencer relationships Account Management Provide accurate budget estimates using the Burson Estimator for projects and retainer accounts Manage and track all client budgets to prevent over-servicing Develop and build client relationships Project / Team Management Responsible for overall successful management of projects or retainer accounts Responsible for assembling the “best team” to service a project or retainer Efficient use of budget allocations to ensure the profitability of account/project Manage, coach and train junior or new members of the project team Play mentor to newcomers Ensure that all outputs by team members meet Burson standards, client requirements and deadlines Day-to-day liaison with clients Develop, build and manage client relationships Manage dynamics of your teams Look after professional an
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